Introduction Mahatma Gandhi truly said that ‘The soul of India lives in its villages’. In the 1960s, the rural market of India started showi...
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Showing posts with label Rural Marketing. Show all posts
Showing posts with label Rural Marketing. Show all posts
Importance of Rural Market
1. Large market:- Approximately 75% of Indian’s population resides around 6,38,365 villages of India spread over 32,00,000 Sq. kilo...
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Characteristics of Rural Marketing
Following are the characteristics of Rural Marketing. 1. Large, diverse and scattered market:- Rural marketing in India is large, an...
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Meaning and Definition of Rural Marketing:
Rural Marketing On account of green revolution, the rural areas are consuming a large quality of industrial and urban manufactur...
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